My group and I have made a questionnaire to help us understand what our target audience would want in a trailer. As our film plot involves five University students we want to know whether the person answering the questionnaire is a student. The idea of this is so that when we collect our results we will see if a student has different ideas and preferences on horror films compared to those who aren't students. Also we felt that our target audience age range would be 17-22, so we have decided to focus on individuals within this age range more in depth.
I believe that our questionnaire will help us gain a better understanding of what our target audience want from a film trailer and as result we will be able to create a successful trailer based on their feedback. Here is our questionnaire:
Questionnaire
1. What
is your biological sex?
Male⃝ Female⃝
2. What
age bracket do you fall into?
15-17⃝
18-21⃝
22-30⃝
30+
⃝
3. What
is your favourite film genre?
Horror⃝
Action⃝
Sci-fi ⃝
Drama⃝
Comedy⃝
4. What Horror
film title appeals to you the most?
Disturbed⃝
Cloven⃝
Hell
returns⃝
Evil
inside⃝
5. Within
the Horror genre, what style of Horror do you most enjoy?
Psychological⃝
Demonic
Possession⃝
Apocalyptic⃝
6. If you
have seen any, which of the following films is your favourite?
The
Conjuring⃝
Evil
Dead⃝
Blair
Witch Project⃝
Paranormal
Activity⃝
7. Would
a movie trailer encourage you to watch the film?
Yes⃝ No⃝
8. What
certificate film do you prefer to watch?
U⃝
PG⃝
12A⃝
15⃝
18 ⃝
9. Where
would you normally see a trailer?
Cinema⃝
Youtube ⃝
Tv ⃝
DVD’s⃝
Magazine
Website⃝
Social
media⃝
10. What part of the trailer makes you want to watch the film?
11.
How often do you watch a Horror
film?
12. Which of these symbols do you prefer?
10. What part of the trailer makes you want to watch the film?
Action scenes⃝
Music⃝
Romantic Scenes⃝
Special Effects⃝
Weekly⃝
Monthly⃝
Yearly⃝
12. Which of these symbols do you prefer?
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